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July 17, 2024
Information architecture, Structured content, Artificial intelligence
Carrie Hane
Structured Content in the Age of AI: The Ticket ...

While generative AI is powerful, structured content remains a valuable tool for organizing and interpreting complex information.

Structured Content in the Age of AI: The Ticket to the Promised Land?
Carrie Hane
November 26, 2019

Content Models & Taxonomies: BFFs

Carrie Hane
November 26, 2019
Content Models & Taxonomies: BFFs

Stand-alone taxonomies don't provide intent or context. Content models provide context and get to the intent of the classification scheme. Together, the content model and taxonomies can solve many problems.

Tagged: content modeling, designing connected content, information architecture, structured content

Carrie Hane
November 14, 2019

Beyond the Site Map: Information Architecture

Carrie Hane
November 14, 2019
Beyond the Site Map: Information Architecture

Information architecture (IA) includes navigation, organization, classification, labeling, and the structure of information. Look beyond a site map to see the whole world of architecting information for findability, usability, and understanding.

Tagged: information architecture, website redesign

Carrie Hane
October 31, 2019

Digital is People

Carrie Hane
October 31, 2019
Digital is People

If you want to transform an organization to be digital-first, you have to start with the people and processes, not the technology.

Tagged: digital transformation

Carrie Hane
October 3, 2019

Just Because You Can Doesn't Mean You Should

Carrie Hane
October 3, 2019
Just Because You Can Doesn't Mean You Should

Asking why is one of the most important questions you will ever ask. Do it frequently to avoid shiny object syndrome.

Tagged: content operations, digital transformation

Carrie Hane
September 19, 2019

Content-First for a Better User Experience

Carrie Hane
September 19, 2019
Content-First for a Better User Experience

Web content lives inside the user experience. So why aren't we starting with it?

Tagged: content first, web design, UX

Carrie Hane
September 12, 2019

Content-First Design

Carrie Hane
September 12, 2019

Content is the whole point of the digital products you create. But many teams struggle with how to get content up front. Get resources to help you put content first in your design process.

Tagged: content first, web design, website redesign

Carrie Hane
September 5, 2019

How to Leverage Content Across Divisions

Carrie Hane
September 5, 2019
How to Leverage Content Across Divisions

Getting different groups in an organization to work together on content is a long-term project. But you can start right now to improve collaboration across functional content teams.

Tagged: content marketing, content operations

Carrie Hane
August 22, 2019

The Secret to Extending the Life of Your Website

Carrie Hane
August 22, 2019
The Secret to Extending the Life of Your Website

Your website should last longer than the typical three to five years most last. The secret to a longer life lies in the people and processes you put in place immediately following the launch.

Tagged: content operations, web redesign, web strategy

Carrie Hane
July 25, 2019

Content Operations - The Missing Link Between Strategy and Delivery

Carrie Hane
July 25, 2019
Content Operations - The Missing Link Between Strategy and Delivery

Content strategy is just a plan. Content gets created and published with or without a plan. Content operations makes sure the plan is put into action and gets followed.

Tagged: content strategy, content operations, content management

Carrie Hane
July 11, 2019

Content is Part of the Customer Experience

Carrie Hane
July 11, 2019
Content is Part of the Customer Experience

Without content, the experience of any website is horrible. Yet, some websites barely rise above that low benchmark. Content can make or break someone's experience with any organization.

Tagged: content strategy, user experience, customer experience

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