Information architecture (IA) includes navigation, organization, classification, labeling, and the structure of information. Look beyond a site map to see the whole world of architecting information for findability, usability, and understanding.
Read MoreIf you want to transform an organization to be digital-first, you have to start with the people and processes, not the technology.
Read MoreAsking why is one of the most important questions you will ever ask. Do it frequently to avoid shiny object syndrome.
Read MoreWeb content lives inside the user experience. So why aren't we starting with it?
Read MoreContent is the whole point of the digital products you create. But many teams struggle with how to get content up front. Get resources to help you put content first in your design process.
Read MoreGetting different groups in an organization to work together on content is a long-term project. But you can start right now to improve collaboration across functional content teams.
Read MoreYour website should last longer than the typical three to five years most last. The secret to a longer life lies in the people and processes you put in place immediately following the launch.
Read MoreContent strategy is just a plan. Content gets created and published with or without a plan. Content operations makes sure the plan is put into action and gets followed.
Read MoreWithout content, the experience of any website is horrible. Yet, some websites barely rise above that low benchmark. Content can make or break someone's experience with any organization.
Read MoreHaving trouble presenting deliverables to stakeholders? It's probably not the tools you're using that are the problem.
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